AWeber Email Marketing Tips

Super Bowl commercials are the holy grail of advertising. Anyone who pays $3.5 million for a 30-second spot is going to make their ad damn good. Which means if you’re using email to market your business, there’s an awful lot of inspiration you can pull from those gems. So let’s take a look at a [...]

We talk a lot in this space about the power of analytics when it comes to marketing online. Knowing what people are doing on your site is a great way to target the right audience with the right message, leading to more conversions. PadiAct is a tool that takes this idea and runs with it, [...]

The following is a guest post from AJ Kumar at Single Grain. Thanks to Neil Patel for introducing us and making this post possible. – Justin Premick Your website and email marketing lists aren’t just business tools that help you connect with customers and prospects – in effect; they’re the digital manifestation of your presence [...]

At the end of 2011, we talked about reasons subscriber preferences should be top priority and asked if you’re marketing to the right audience. The reason for this was simple: you should deliver the most relevant content possible in order to get the best results. If you’re curious what other email marketers feel about this, [...]

You want to be memorable. Shared. Go viral, even. The solution? Animals. People can’t resist cute animals. They’re even reported to get more attention than major media outlets. It’s the reason why John St.’s “Catvertising” pitch became a viral hit. But you can’t just slap a random picture of a kitty in your design. It [...]

As the “60 Second Marketer,” Jamie Turner’s used his marketing ideas to grow his own consulting business. Here, he shares tips and resources he’s found most helpful tools to help you get all set up nicely. According to the Email Stat Center, between 60% and 70% of all smartphone users check email on their mobile [...]

This is a guest post by Brian Whalley, a marketing manager at HubSpot. HubSpot is an inbound marketing software company based in Cambridge, MA. Email marketing and social media are two platforms for spreading your company’s message and products across the web. One of the toughest questions about social media as it grows and starts [...]

The new year is the perfect excuse to freshen up your email campaign, and we have a free gift to help with your improvements. Animated GIFs in emails are getting more and more popular – about 40% of retailers use animation in their emails at least occasionally. You can use them to liven up your [...]

You may have heard about the Unbounce app, which was introduced some time ago. For those that were already using Unbounce, this was great news. But for those that were not familiar with Unbounce, and perhaps maybe still not, it may not be as obvious why this is so awesome. How do real people use [...]

Tomorrow’s Friday the 13th – a notoriously unlucky day when it’s wise to avoid black cats and walking under ladders. While AWeber can’t ward off any personal bad luck, we have some precautions you can take to make sure that no misfortunes befall your email marketing campaign. Direct from our Customer Solutions team, here are [...]